# Sales Manager - West Coast at Luma AI

- Company: Luma AI
- Role group: Go-To-Market
- Location: Redwood City
- Type: FullTime
- Remote: yes
- Posted: 2026-07-24
- Status: active
- Apply: https://jobs.ashbyhq.com/lumaai/a304b339-24fa-4865-b333-a9c424e28841?ref=companies-hiring.click

## Description

You'll lead Luma's regional sales — owning strategic accounts yourself while hiring and coaching a team of Account Executives — and place our creative AI technology with the world's leading brands and agencies. This is a player-coach role.

You'll both close deals and build the team, refining the regional playbook in a high-velocity, ambiguous environment rather than following a set one. It fits a deeply networked sales leader who still wants to sell, not just manage. If you want a pure management seat or an established playbook, this isn't it.

What You'll Own

 - Own the full sales cycle for strategic accounts — prospecting, demos, and closing high-impact deals with leading brands and agencies.

 - Hire, mentor, and lead a team of 5+ Account Executives with day-to-day coaching and a culture of excellence.

 - Build and manage a robust pipeline of advertiser and agency accounts.

 - Translate Luma's creative AI tools into clear value and ROI for marketing, brand, and creative teams.

 - Partner with marketing, product, and customer success to refine the go-to-market motion and feed insight back to product.

 - Refine the foundational playbooks that grow the regional footprint.

First 90 Days

One way the first 90 could unfold.

 - Days 1–30 — Immerse & Diagnose: Learn the product and region, and start closing strategic accounts yourself.

 - Days 30–60 — Ship & Validate: Close early deals and begin building the team.

 - Days 60–90 — Scale & Systemize: Grow the AE team and refine the regional playbook.

What You Bring

 - 8+ years of sales with a track record of exceeding quota, ideally selling creative/marketing tools, MarTech, or media.

 - 3+ years of recent sales management, hiring and leading sales professionals.

 - Deeply networked in the region's advertising, brand, and agency ecosystem, with an active Rolodex of decision-makers.

 - A player-coach who'll close deals today and scale a team, comfortable with ambiguity in early-stage growth.

 - Based in the region, or willing to relocate.

Nice to Have

 - Experience at a high-growth generative AI, media, AdTech, or creative-technology startup (Runway, Pika, Jasper).

 - A deep passion for creative AI and a strong understanding of multimodal technology.

 - Experience navigating complex, multi-stakeholder enterprise cycles with creative directors and agency holdcos.

Note: this body covers Sales Manager - West Coast (LA/SF Bay Area) and Sales Manager - East Coast (New York) — localize the region and network language per posting.

About Luma: Luma's mission is to build unified general intelligence that can generate, understand, and operate in the physical world. We believe multimodality is critical for intelligence — the next step beyond language models comes from vision. Luma is an equal opportunity employer.
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